Renata Eschiletti Expert

Renata Eschiletti

Renata is a Communications Specialist with over 15 years of experience leading PR and corporate marketing strategies across the tech and software industry.
Hands On Event Management

Best Event Management for Hybrid Events

We ran one conference twice at once - a room full of badge scanners and a live virtual track - through ten platforms to see which ones keep both audiences on a single agenda and a single dataset. The surprise: most tools that sell hybrid quietly split into two events the moment a remote attendee logs in.

Hands On Event Management

Best Event Management for Field Marketing Teams

We built the same three-city dinner roadshow in ten event platforms, cloned it across reps, and pushed every guest into Salesforce to see which tools survive field marketing at scale. What surprised our team most was how few let a rep spin up a branded event without breaking brand control or wrecking the CRM sync.